Looking for different ads I found these images from Lego. The ad doesn't add type to sell the product but with the simply reason that these doesn't need it. This is the case that a picture is worth a thousand words. With the image they are showing how creative the product is than can recreate anything kids want.

http://www.tribbleagency.com/?p=410

This is an example of a clever ad. It is very eye catching, creative with a great concept. It is very interesting how in this ad the blower is mixed with the newspaper/magazine article as if that blower can take away anything, any "bad news. Also the concept is not only showed visually but also it is showed in the headline.

What is very interesting about this ad is how simplicity it is. Just a sentence in the middle of the page that takes our attention because all the space around it. Sometimes the most simple design is the most difficult to achieve because you have to say a lot in almost nothing.

This ad is from ID magazine july-august 2007

This is an ad for Gaylea Spreadables Butter which I found in Ads of the world: http://adsoftheworld.com/. It is very eye catching, first because of its destroyed croissant and also because of its headline that its meaning goes very well with the croissant image. I like how clean the design is and goes to the point.

This design that I found in Computers Art magazine of july 2009 is very dynamic because of how the elements are set in diagonal lines. Also the restrictive color palette (black, white and one spot color) and the use of font size make the design easier to read. I like how clever the image is. Two heads that seem they are sharing the same brain that is a bulb that has roots.

This add is very clever in how it makes the relation between the headline meaning with the consequences when smoking (losing a lung) and the different weight of the. It is great to express visually the meaning of what you are reading.

I found this image in Internet. http://bestphotoshoptutorials.net/2009/03/19/40-examples-of-beautiful-typography-in-advertising-design/

I really like how the type is designed to match the meaning of the ad. It is very eye catching to see letters as bushes where some of them are death. It is a clever idea to conect the concept of refreshing your knowledge through this visual solution, the watering can and the bushes, to bring your knowledge back.

This image is from How magazine June 2009. First it got my attention because of the tattoo of the bald head so the type stands a lot in it. After read the headline and understand the concept I think it is very clever and funny. After it, I saw the logo (white type over the red rectangle) and I like how the three straight lines are repeated to form the "m" and the "e".

I took this add from Communication Arts magazine January/February of 2009. I chose it because of using the car´s antenna to promote the Gorge Grown farmer´s market. It is a great idea to use reproduction of fresh vegetables and use the antenna as if it was a kebab. At first it is a little difficult to see it, but it is a very creative and innovate idea.

This is a image from The Economist. It is a international politics and business magazine. It is difficult to read the text because it is backwards, but ones you read it, everything make more sense. At the beginning you see how the brain is a ball of wool used to make something. It is telling us to be active but ones you read the text you realize that you have to be more active than usually and not waist your time doing nothing. The repetition of the black and red all along the illustration keep the design more unify. Also, the slight diagonal the illustration draws make the design a little bit more dynamic.

This ad from Nike got my attention because they want to give the idea of how much work and how much attention they pay to each of its products so clients can buy quality products and trust not only in the products but also in the brand

I found this ad in "How" magazine of February 2006. First of all, it got my attention because of the color contrast and the image of a rat. Then i could read the fact of "Arsenic kills rats" because of the way it stands out from the black background. After it I continued reading the one on the right "What do you think it does to you". It is very interesting how keep your attention in the ad itself because of the content and how everything is positioned. One object make you continue to the next one until you realize it is to advice you against cigarets. Very clever!

This ad from Digital Arts magazine (June 09) got my attention because of how image and words work together. In this case neither the image nor the headline would work as well as they are doing it here if they were separated. It is an smart concept which has been very well resolved with the metaphor of the blood being as an elixir of life. I like how the designer make the connection of the blood being an elixir for life and use it for this brand that save the life of the designers.

It find very interesting the approach of this ad from "How" Feb. 2006 . How the designer treated typography as symbols that aliens made on a field to get the attention of the public, mostly designers, to find on that website the perfect font, making a big a perfect match between the image and the sentence.

This is a poster for The Holland Dance Festival from a typography book (Typography 20)

It shows a lot of movement because of its asymmetrical balance composed by a lot of different elements: type mechanic or handlettered, lines, some pictures that help the design to be more abstract and the unclosed rectangles. Also, because the design is just in black & white make that the rest of element stand out more clearly.

I like the minimal use of color and who the two main colors work together to express the concept. Also the brans stands out not only because it is centered and on the first position in the poster but also because it has a strong contrast with the rest of colors.

This is a illustration for the Canadian Coke Campaign from CMYK online magazine.I like how the red bottle balance the subtle colors from the top of the illustration and how the lines and the birds are flowing from the bottle.  It is very clever how they make all the spring comes out from a bottle of coke, saying that all the good things from spring are able if you drink that product.

I found this Kneipp herbal tea ad in CMYK magazine. It is great how with a little it is showing a lot. Just showing a tea bag as a part of the lamp is showing a strong concept that goes to the point. This tea is good at nights before go to sleep!  It is very clever and I like the simplicity and the strong concept it has.

This Oxford English Dictionary Ad from CMYK Nº40 magazine stands out because of its cleanness, simplicity and clever either in its concept and execution. Usually it is said  that an image worth more that 1000 words, but here they are showing that words are more vivid than pictures and they are applying that concept very well, just adding a sentence in the middle of a picture space.

This image stands out because of its simplicity, contrast (color and shape) and cleanness of its edges. It is very clever using a finger (organic shape) pointing out below the name of the company among all rectangular shapes and that finger to underline the brand.

Green

This image from Digital Arts magazine (February 2009) stands out as a great work made among illustrator and photoshop. The visual point centered in the middle of the image with the horizontal frame composition and  all the artwork flowing outwards make that this image have a magical atmosphere. Also, using organic shapes and the contrast between black background and bright foreground make this design more unique as if it came out from a dream.

I chose these posters from  Communication Art magazine because of how direct they are, trying to convince people to donate their organs. It is a very strong campaign, that goes directly to the main point getting the audience attention.

In the following weeks i will get designs from other magazines that are not from Communication Art

I took this two images from the  design annual 2007 of  Communication Arts magazine . The two posters are part of a series of posters (Zoobilation) for Seneca Park Zoo´s annual fundraising. As it is said in the magazine, the goal of these posters is to excite the community about this charitable event. The juxtaposition of the animals photos and the party symbols make a clever and funny design, very appropriate for this kind of event.

Inspired in Merce Cunningham´s 1965 dance (How to pass, kick, fall, and run), this image from the Design Annual 2007 of Communication Art magazine, shows a lot of movement. This dynamism increase because of the minimal color and because of the minimal illustrations flowing on the background which also help the figure. Besides de movement and the minimal color I like how it is playing with the words in the title, using a number to complete the word.

In this image from Communication Art Magazine, I like how is applied the design and its colors on the top to make the other designs on the bottom. The colors are used make that the design has more contrast and the organic shape helps even more. As a result we have a fresh and playful designs

This images from Art Communication magazine got my attention because of the simplicity of the image and the well done result, as well. It is interesting how it mixes what people can do in those different continents using their shapes in the way to compose the design. Also the colors and the contrast are great!

I scaned this image from Comunication Arts (March-April 2007).

The reason I've chosen this design for this week is because its balance is very well done, using color, size, and different shapes to compensate the visual weight. The result is an assymetrical balance that makes the image more dynamic, besides all the organic shapes that help to achieve that movement.

This is an example of how a photograph is transformed in an illustration by using photoshop.

I like the colors used, a mixture of purples and pinks making a warm picture. Also, it is very interesting how the lines drawn by brush help to the picture to have more dynamism and more sense of asymmetrical balance.

Lotta Jansdotter website:

www.jansdotter.com

This website is another example of a good design. It is designed to show and sell Lotta´s design, for that reason it is simple and clear, showing the most important, the product. 

I like the choice of the typography because remind to the old typewriters and it gives to the site  more personal style.  

AGL Resources:

www.aglresources.com

This is another example of a good website. This one it is not just showing the product is going to sell. It is in relation with what the company do, the relations it has with the community and news about this specific area, the gas. The clients who visit this website come more from inside this sector than the regular internet users.

I don't come from this sector, but it was not difficult to navigate in this website. In every moment you know where you are. It is very clear. The design is simple but very effective, what it is very important 

      

Dolce & Gabbana website.  

www.dolcegabbana.com

Here you can see an example of a good website. Not just the visual design is good but also the organization of every section. 

In a website the usability is very important and this website is very intuitive.  It has a clear structure and easy to navigate, therefore the client can fine easily what he/she want. 

It is divided in different sections according with public which is aimed. It is designed for the costumer.